Moral of 2012 loss? Always answer the negative ads

While it is true that Dick Morris swung and missed (by a wide margin) on this past election, he touches upon a wise strategic critique of the Republican Party. The GOP needs to get far better, and far faster, at responding to negative ads put forth by rivals. Our new motto should be, as Morris puts it, “ANSWER.”

There was a common belief throughout the campaign, that these negative ads weren’t having any real lasting effect. The evidence seemed to show that the race was tight, and with the conventional wisdom that late voters generally break for the challenger, as long as Romney was within striking distance he was in good shape. Well, that was “fighting the last war.”

Jim Messina, David Plouffe, and the rest of the Obama machinery, new that winning purely on their record was a long shot. Even those in the left leaning media, were surprised that Romney was not comfortably ahead given the status of the economy and unemployment rate. The negative ads proved highly effective in suppressing the GOP base. As a result, Romney’s campaign ultimately faltered.

Romney, GOP raise over $170 million in September

Romney, GOP raise over $170 million in September.

Sure, Obama raised roughly $181 million, but Romney’s number is phenomenal given how hard the headwind there was from many in the media pushing the narrative of Obama’s inevitability

Piers Morgan makes Stephanie Cutter squirm (she even seems to turn red towards the end)

Is it just me, or does everyone else watch Stephanie Cutter and get the sense that she’s always running at about 8500 RPMs?  Try not to wince when you watch her try and defend her claim that Gov. Romney’s tax plan actually adds 5 trillion dollars to the national debt:

By the way, what’s always lost on liberals when it comes to fiscal policy, is the nature of a free market. Free markets expand when the right economic conditions are present. When markets expand, jobs are created. When jobs are created, more tax payers are created. It’s counter intuitive, but it’s true: when you lower tax rates and encourage business expansion, you expand the pool of tax payers and thus, increase revenues.

Ms. Cutter outlines and either/or argument where you either raise revenue by increasing the tax burden OR you cut spending. What she (and many on the left) don’t understand is that when you unleash the free market, you raise revenue far more efficiently than merely raising taxes.

For a lesson on why this is the case, check out this video from Prager University:

AEI: 3 ways Romney can appeal to the “47%”

Arthur Brooks, from the American Enterprise Institute, outlines how Romney can appeal to the “47%”:

Mitt Romney, presidential candidate• First, he needs to commit to an education system that serves kids, not rent-seeking adults. 

• Second, Mr. Romney can promise to fight for people of modest means who want to better their lives through hard work and private enterprise. At present, the government is working against them.

• Third, the Romney campaign must go on offense regarding the culture of family and work. My colleague Charles Murray’s best-selling book “Coming Apart” shows clearly that the predictors of a happy, successful life are cultural, most notably family, community and work ethic.

Quick Hits — Obama Fundraising Scandal

Check out battle ground watch for some interesting discussion about the status of the burgeoning scandal.

Obama scandal on the horizon?


Apparently there is an Obama donor scandal set to hit from Newsweek and Daily Beast.  Michelle Malkin wrote about something similar to this back in 2011.  It’s an interesting read; here’s the link.

Here’s some more detail from Ace of Spades HQ:

President Obama’s reelection campaign, rattled by his Wednesday night debate performance, could be in for even worse news. According to knowledgeable sources, a national magazine and a national web site are preparing a blockbuster donor scandal story.


Sources told Secrets that the Obama campaign has been trying to block the story. But a key source said it plans to publish the story Friday or, more likely, Monday.

According to the sources, a taxpayer watchdog group conducted a nine-month investigation into presidential and congressional fundraising and has uncovered thousands of cases of credit card solicitations and donations to Obama and Capitol Hill, allegedly from unsecure accounts, and many from overseas. That might be a violation of federal election laws.